In today’s world of visual creativity, illustration-based merchandise has found a unique and heartfelt space among collectors and art lovers alike. These brands offer more than just aesthetic appeal—they allow individuals to carry a piece of art in their everyday life through prints, stationery, and lifestyle accessories. One such Singapore-based label, Mushroom Mountain, brings together playful design and artistic expression through a range of quirky, character-driven creations. Founded by illustrator Shanlyn C, the brand blends imagination and charm into paper goods and handmade items that brighten daily routines.
The Story of Shanlyn C’s Artistic Journey.
Mushroom Mountain was officially launched in 2018, but its roots trace back to Shanlyn C’s personal evolution as an illustrator. Initially pursuing a diploma in food science, Shanlyn began to take an interest in design and doodling during her studies. Motivated to explore this newfound passion further, she prepared an art portfolio and successfully gained admission to an art college in Singapore. Though she entered with minimal fundamentals, she started from the foundation level and gradually developed her skills.
Her journey, marked by both self-initiated exploration and formal training, laid the foundation for her brand—a space where personal style and passion could flourish. Inspired by Taiwanese illustrators who turned their artwork into merchandise, Shanlyn envisioned a similar path. Wanting to make her art more accessible beyond private commissions, she created Mushroom Mountain as a whimsical world for everyone to enjoy. The brand name itself holds personal meaning—‘Shan’ refers to her name and also resembles the word for “mountain” in Chinese, while “mushroom” nods to her playful aesthetic and her once-iconic mushroom haircut. It all came together to represent a dreamy, quirky universe through her distinct artistic lens.
A World of Paper Goods and Playful Characters.
Mushroom Mountain offers an array of illustrated products, with a focus on paper goods such as art prints, stickers, postcards, and washi tapes. These products often feature colorful, eccentric characters and dreamlike scenes that reflect Shanlyn’s vibrant style. Each piece is designed with the intention of bringing joy to everyday moments—whether it’s decorating a journal, sending a postcard, or simply displaying a print at home. In addition to paper items, Shanlyn occasionally experiments with accessories like earrings and keychains, driven by her curiosity to explore new mediums.
What makes Mushroom Mountain stand out is the imaginary world it builds through visuals. Shanlyn’s creations are often based on unusual shapes and forms found in daily life, which she transforms into original characters and settings. From quirky villagers to whimsical sceneries, her artwork invites viewers into a land full of playful possibilities. This artistic storytelling not only resonates with fans of whimsical design but also captures a childlike wonder that appeals across age groups.
Growth Through Art and Personal Connection.
As Mushroom Mountain continues to evolve, Shanlyn remains open to experimenting with new ideas and formats. While her base remains in illustration and stationery, she occasionally explores different materials and handmade crafts depending on her creative inclinations. Participating in illustration festivals and markets has helped expand the brand’s reach and allowed for personal interaction with customers, an experience she values deeply. Her goal isn’t just to grow the brand commercially but to build a meaningful connection with people who appreciate her art.
Beyond sales, the most fulfilling part of the journey for Shanlyn is inspiring others through her work. Having started with zero fundamentals, she takes pride in how far she has come and hopes her journey encourages others to pursue their own paths in creativity. For aspiring illustrators, her advice is to stay true to one’s own style and passion—letting authenticity and joy guide the process. With Mushroom Mountain, Shanlyn continues to build a space where creativity is both celebrated and shared.
Instagram: @shanlync_
Facebook: Shanlyn C Illustrations
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